Tag Archives: Website
Career Fairs 101: Selling Your Company to Potential Interns
Entry by Pat Patterson
From the 2010 September INTERNnetwork:
Now that you have established a need for interns in your organization, you need to make sure you have students that are interested in your internship opportunities. And although having too many interested candidates may not be a bad thing, it is important that the candidates you attract are qualified for your positions and are the right fit for your organization.
Conveying a clear, concise message about your organization and its mission is vital in attracting the type of talent you would like to fill your internships. Here are some tips on how to sell your company to interns, specifically at career fairs:
Have a section of your website dedicated to your internship opportunities, including detailed descriptions, which you can direct interns to visit (the link can be included on any literature students are provided before the career fair), attend those …
Career Services Professionals: Best Practices
Entry by Pat Patterson
Now that students are back to school and somewhat settled in, it is likely that more students will start visiting their campus career services office. As career services professionals, it is important to keep on top of the best practices in the current market to help students acquire internships and jobs.
The following is a list of advice from the Intern Bridge’s blog The Intern Advocate, which will help you help your students:
Get a RSS reader account. Find blogs that dole out daily or weekly advice pertaining to job searching and career centers. Add each blog to an RSS reader, such as Google Reader, and make a point to check it at least three times per week. If your career center has social media accounts, be sure to share helpful articles with your students directly!
Read new literature available. There are countless …
Employers: Are You Effectively Branding Your Organization?
Entry by Pat Patterson
Your organization’s brand determines its reputation, which will in turn determine how well your organization will perform. Therefore, it is important to periodically ask yourself if you are effectively doing all you can to take charge of your brand. Even if you are not hiring interns or employees for the fall, consider attending campus career fairs to spread awareness of your organization and its future work opportunities.
Consider these results from NACE’s 2010 Recruiting Benchmarks Survey, citing career fairs as the most effective branding tool:
More than 90 percent of employers taking part in NACE’s 2010 Recruiting Benchmarks Survey cited branding to the campus as very important to their program. In addition, more than 90 percent cited career/job fairs, the corporate web site, and building relationships with key faculty as the tools and activities they use to build their brand. Nearly two-thirds of those using career/job …